SOMI ANNOUNCES UPCOMING EP GAME PLAN SET FOR RELEASE AUGUST 7

SOMI is back and better than ever, as she announces her upcoming EP entitled GAME PLAN. The EP follows SOMI’s 2021 first album, XOXO, and marks a new chapter for the pop superstar, as she has evolved both musically and as an artist, offering a more elevated look and sound. GAME PLAN will be released on August 7 via THEBLACKLABEL/Interscope Records and is available for pre-order now. 

Click HERE to pre-order.

About SOMI

Born as Ennik Somi Douma in 2001 in Ontario, Canada, SOMI grew up in Seoul, South Korea. After several commercial ventures, SOMI ultimately became known after winning Produce 101, a South Korean television singing competition, and subsequently became part of the project girl group I.O.I. After winning first place on Korean reality singing competition Produce 101, the young musician joined THEBLACKLABEL and began her musical partnership with producer TEDDY. 

SOMI emerged as a solo artist in June 2019 with her single “BIRTHDAY,” which has since amassed over 104 million streams worldwide on Spotify and over 106 million views on YouTube to date (click HERE to watch). In 2020, SOMI signed to Interscope Records as part of the label’s partnership with THEBLACKLABEL and released her debut album entitled XOXO, which features the K-Pop sensation’s single “DUMB DUMB,” for which the music video surpassed 10 million views in 24 hours, 152 million views on YouTube to date (click HERE to watch), and has amassed over 120 million streams on Spotify. 

Her last album included the larger than life anthem “XOXO,” which has racked up over 88 million streams on Spotify alone and over 105 million views on YouTube to date (click HERE to watch), as well as singles “Anymore” and “What You Waiting For.” In addition, SOMI’s multifarious commercial and acting career has also included being Global Ambassador for Prada and Lacoste, with coverage in Vogue and ELLE.