New Girl Group, PIXY has Debuted with a Horror Concept

A new girl group has entered the scene with a magical concept! PIXY is a six member girl group formed as a collaborative effort between ALLART Entertainment and Happy Tribe Entertainment. The group consists of members Ella, Lola, Satbyeol, Dia, Sua, and Dajeong. Member Ella is a former member of the girl group Cherry Bullet, member Satbyul is a former member of group Girls' Alert, and member Dajung is a former member of the 2016 girl group SUPA. PIXY has made their debut with their first digital single, With My Wings. 

To introduce the girl group, their label released an animated video titled “Wings World View,” which introduced the audience to their concept. The video follows the story of six wingless fairies. One of the fairies finds a pair of wings, however, she is haunted by a witch who demands that the wings be returned to her, otherwise the fairies will incur the wrath of the witch. The video ends with the fairies venturing out to find and confront the witch. 

The track and music video for “Wings” opens with a sinister spoken intro, then dives into a powerful trap beat to match the horror concept of the group. Through the metaphor of wings, the girls share their aspirations and dreams they wish to fulfill once they acquire new wings. 

The group is developing their story and concept with inspiration from fairy tales, but with a darker twist. PIXY joins groups like NATURE, Dreamcatcher, and Rolling Quartz that are reviving the horror concepts among girl groups. The single’s cover art and music video both feature the title, “Chapter 01,” therefore it is safe to assume that PIXY’s storyline will continue in future releases. Watch the music video for “Wings” below!