KiiiKiii Enters a New Era with Delulu Pack EP
Photo: KiiiKiii Official X
Every new era means another trip back into the past for KiiiKiii. Though they take inspiration from the sounds and aesthetics of past decades, the group uses those aspects for growth. For their latest comeback, the quintet from Starship Entertainment poses a question to their listeners: “What is your wish?” Released on January 26, Delulu Pack affirms that no matter how “delulu,” or delusional, a dream may sound, it can still happen.
TRACKLIST:
“Delulu”
“404 (New Era)
“UNDERDOGS”
“MUNGNYANG” (like dog and cat)
“Dizzy”
“To Me From Me (Prod. TABLO)”
The Pre-Release: “Delulu”
Despite taking its name from a phrase originating from the 2010s, “Delulu” draws from a time before that. The disco instrumental transports listeners to a time when such parties happened frequently. The song describes a world without rules, one that anyone can imagine. A reality that may seem “delulu” to others can provide the perfect dream for someone. KiiiKiii wants to party all day long.
The “Delulu” music video takes a lot of creative liberty with fade-ins of the members’ faces and neon lighting, creating a hazy feel. The party vibe described in the lyrics transfers over here with many scenes featuring nightlife and club raves. Filmed in Thailand, this video contains a lot of visual gems and whimsical effects.
The Title Track: “404 (New Era)”
“404 (New Era)” brings an “upbeat UK house and garage” instrumental to represent the 2000s. Using a mixture of phone footage, childhood videos, and modern camerawork, KiiiKiii proclaim that wishes do not need limitations. They look forward to facing the unknown and pursuing dreams they wanted as children. KiiiKiii refers to undefined futures through the error code “404,” which appears when an Internet server fails to connect. They want to reach possibilities outside of ones typically outlined.
The song and its visuals come reminiscent of Apple product commercials from that decade. Particularly when the members act as rockstars and models in front of a simplistic white set, with questions posed in bold white text, it feels like a deliberate callback. The music video also includes scenes shot in Australia, adding to KiiiKiii’s growing list of non-Korean cities featured in their filmography.
Check out the rest of Delulu Pack for more creative retro tracks. With “UNDERDOGS,” “MUNGNYANG,” “Dizzy,” and “To Me From Me (Prod. TABLO),” KiiiKiii packs in a lot to explore in this EP. The final track previously came out on November 4, 2025, in conjunction with KiiiKiii’s webtoon, Dear.X. While KiiiKiii gets to explore various worlds in their webtoon, they also explore creating their own realities in Delulu Pack.
Edited by Cara Musashi