KCON LA 2024 is right around the corner, so here are some fashion and beauty brands you should watch out for at the convention.
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As temperatures rise and we bask in the summer sun, it’s essential to keep our skin hydrated and protected from harmful UV rays.
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Sunscreen is essential to add to your morning skincare routine as it protects your skin against harmful UV rays and promotes an even skin tone.
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MAC Cosmetics announced to their socials on August 17 that Jackson Wang has become their newest Global Ambassador.
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The renowned Korean beauty brand NEOGEN teamed up with fromis_9 this May and we are also bringing back their Dreamcatcher collaboration.
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Thanks to some current trends, snail mucin is living its renaissance and receiving more attention from beauty enthusiasts than probably ever.
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If you are not familiar with the brand or looking to learn more about the products the Dreamies are endorsing, we are here to help.
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Making your routine completely cruelty-free can sound a bit overwhelming at first, but since companies are not allowed to test on animals by law since 2018 in South Korea, it is a lot easier to find these products than you would think.
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Building up a full skincare routine that keeps working for you is not simple, nor is getting yourself familiar with K-Beauty products if you are new to them.
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We hope to help you a little with this article covering some essential K-Beauty words.
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Why is sunscreen so important and which are the best sunscreens for everyday use?
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There has been a wide variety of lip tints and sticks so far in 2021, with many brands even releasing new and unique formulas for these different bright lip colorings that allow them to look vibrant and fresh while also being long lasting on the lips.
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As mask-wearing has been prominent in South Korea long before COVID-19 to protect from dust pollution, K-Beauty is prepared to help protect and care for your skin.
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Let’s check out some trends from nail salons in Korea that are popular this spring!
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Although it is not meant for daily use, having an exfoliator in your weekly skin care routine will help clear and smooth your skin.
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Honey skin has been a constant trend in K-Beauty and is a popular skin look to achieve. Its key point is moisturized skin that leaves a hydrated glowy look.
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With Valentine's Day just around the corner, the season of love brings with it some crush-worthy makeup.
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Vitamin C is chock full of antioxidants to protect the skin from UV rays and also promotes the production of collagen, which creates anti-aging effects for firm and brighter skin.
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Growing in popularity over the years, sleeping masks have become a staple in the Korean skincare routine.
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Let’s check out some moisturizers that are perfect to prep for winter!
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