UNCHILD Makes First Comeback with “TiNG TiNG” After Postponed Schedule
Photo: UNCHILD Official X
Rookie girl group UNCHILD has come out with their new digital single album following a two-month postponement from its originally intended release date. UNCHILD, which debuted under High Up Entertainment in April, released their single album TiNG TiNG on November 5. True to the sound introduced in their debut, UNCHILD shows themselves with an eclectic concept and fierce energy. Yeeun, Heekie, Tina, Evon, Ako, and Haeun will not let anything stop them from unleashing their talents.
Postponed Comeback
High Up Entertainment announced in July that the group was “in the final stages of preparing their new album” for a September comeback. However, in August, the group postponed the comeback due to “internal circumstances at the company.” A rookie group facing unforeseen delays in music releases drew concern online from fans, as many new groups not under major K-Pop labels can struggle to establish themselves. Especially for such an early time in their career, a period of inactivity would typically hurt a group's visibility and momentum.
High Up Entertainment issued a statement in September apologizing for the lack of updates and for the “worry caused by this communication gap.” They re-announced UNCHILD’s comeback on October 22, aiming for a final release date in November. Despite concerns, UNCHILD made it through this uncertain time and was ready to launch into another period of music promotions.
The Pre-Release: “TRICKY GRLS”
UNCHILD previewed their single “TRICKY GRLS” on October 25 with a special performance video. Borrowing from the deep house genre, “TRICKY GRLS” offers a dreamy tech sound with bits of distorted vocals and light keyboard notes. According to a press release, the song compares UNCHILD’s “ever-changing personalities and passions to a spectrum of vibrant colors,” noting how the group will grow and adapt as they continue to discover what they enjoy.
The Title Track: “TiNG TiNG”
UNCHILD transforms into cyberpunk superheroes for “TiNG TiNG.” Armed with various weapons and technology at their side, UNCHILD embark on a quest to stop a virtual virus that infects the real world. Though the group represents itself with a frog mascot, the frog takes a villainous role in the “TiNG TiNG” music video: UNCHILD must battle these toxic frogs terrorizing Seoul. The heroic soundtrack that backs them up comes through the French house genre. “TiNG TiNG” moves along with electronic blips and boops with a catchy repetitive beat.
Despite UNCHILD taking longer than expected to make their first comeback, the group maintained their rebellious out-of-the-box approach from their debut. The TiNG TiNG single album has sparked interest from its concept, its delay, or both. Regardless of the reasons, this comeback returned UNCHILD to the minds of the K-Pop community.